It’s the Audience, Stupid

Not a day goes by that we don’t hear about the latest trend in digital marketing. Last week it was search engine optimization. Before that it was social networking. This week, I got an email from someone saying “it’s all about mobile.”...

Joining the Centennial Institute

I’m exciting to be joining the Centennial Institute, a center-right think tank within Colorado Christian University, as their Digital Director.

Hype and Anchorman 2

Anchorman 2 was bound to be the holiday hit of the century. Quotables from the first Anchorman are now common lexicon for the American public. The only problem? It flopped.